Foundational Digital Marketing Services

When we analyze a business for a new digital marketing campaign, we always start with the foundation. Every marketing foundation is made up of the same basic components which should be strengthened before spending advertising dollars. Campaign Hawks can improve your marketing foundation and increase the value of your marketing dollars.

Learn more about the foundation basics:

Website Design

In today's world, a good website is the cost of doing business. We will make your website more aesthetically pleasing and user friendly.

Your website appearance and functionality is a key element of your online presence.  We start with the content and end with the lead generation. 

Site development includes:

  • Competitive Research
  • Keyword Analysis
  • Content Writing
  • Layout and Graphics
  • Site Development and Installation
  • Analytics and Performance Testing
  • Lead generation Functionality and Installation
  • Application Development, as Required
  • Optimized for Desktop, Tablet and Mobile

Website Management

A relevant, current and user-friendly website needs the timely and consistent attention to detail we provide.

Once your site is up and running, you can't ignore its existence and expect great results. Website management is a necessity, yet so many businesses fail to factor this into their plans. The internet, and its users, are constantly changing, but we keep you in the game. Read more here about our website management services.

Here is what to expect:

  • Search Console Installation
  • Search Console Management
  • Complete Site Back Up
  • Performance Testing
  • Analytic Installation and Analysis
  • Website Updating
  • Application Updating

Online Presence Management

Online Presence now includes your social, business (Google and Bing) and review sites.

Chances are that your potential customers are viewing your brand on more than just your website.  Obviously most business have a Google and Bing business page that needs to be updated, but you also need to keep your social platforms (Facebook, Twitter etc), review sites (Yelp, Foursquare etc.) and other third party indexing sites up to date .

Online Presence Management Includes:

  • Your Website(s)
  • Your Social Platforms (Facebook, Twitter, Pinterest, Google +, Instagram, Youtube etc)
  • Google and Bing Business Pages
  • Review Sites that are Incorporated in Search Results (Yelp,Four Square)
  • Review Sites
  • Indexing Sites

Website Performance

Don't leave your success to chance. Team up with professionals to ensure maximum functionality for your web-presence.

Customers are more likely to click on the top 5 listings of their search results. Performance enhancements reduce bounces and result in an increase of your page ranking.

Included in our Performance Enhancement:

  • Performance testing of entire site.
  • Optimized image sizes.
  • Code consolidation.
  • Host evaluation and site migration as necessary.
  • Server application upgrades.
  • Review and fix any browser issues.

Search Engine Optimization

Search Engine Optimization (SEO) is an ever-changing formula. We stay on-top of the current trends in search rankings.

Potential customers are searching the internet for your product or service. SEO is the art of placing your website in the path of those customers.

SEO includes:

  • Competitive Research
  • Keyword Analysis
  • Content Writing
  • Layout and Graphics
  • Site Development and Installation
  • Analytics and Performance Testing
  • Lead generation Functionality and Installation
  • Application Development, as Required

Analytics & Measurement

Analytics is a way to review your past in order to improve your future. 

You no longer have to shoot in the dark to determine how best to promote your business. We track your site performance to get insight into your customers' past behaviors so we can improve your future advertising efforts.

Analytics includes:

  • Competitive Analysis
  • Keyword Analysis
  • Content Organization
  • Content Development if Necessary
  • Layout and Graphics
  • Lead Generation Set Up
  • Analytics and Performance Testing

Manage Reviews

A relevant, current and user-friendly website needs the timely and consistent attention to detail we provide.

Once your site is up and running, you can't ignore its existence and expect great results. Website management is a necessity, yet so many businesses fail to factor this into their plans. The internet, and its users, are constantly changing, but we keep you in the game.

Here is what to expect:

  • Search Console Installation
  • Search Console Management
  • Complete Site Back Up
  • Performance Testing
  • Analytic Installation and Analysis
  • Website Updating
  • Application Updating

Lead Generation

Don't leave your success to chance. Team up with professionals to ensure maximum functionality for your web-presence.

Customers are more likely to click on the top 5 listings of their search results. Performance enhancements reduce bounces and result in an increase of your page ranking.

Included in our Performance Enhancement:

  • Performance testing of entire site.
  • Optimized image sizes.
  • Code consolidation.
  • Host evaluation and site migration as necessary.
  • Server application upgrades.
  • Review and fix any browser issues.